One day while fishing on a pier in Florida, I watched as a man was fighting to reel in a fish. In the heat of the battle, his second pole suddenly jumped and started that slow sick slide to the side.

Before anyone could get close enough to help him, he took one hand off the pole that had a fish on it, and reached for the pole that was headed south.

That split second was all it took for the fish to jerk the pole over the side of the rail. Ever seen a grown man cry? Between words we'll not display, I was able to pick out a couple distinct things.

1. He was sorry he let the pole go in the water.

2. $500 is an awful lot of money to watch sink.

I was thinking too bad he didn't have a buddy with him that could have stopped that pole. Then I started thinking, why couldn't you make something to hold the pole for you? There has to be something like that on the market?

Well now there is! a pier friendly, corrosion free, light weight, easy to use, "portable securing rod holder"... we lovelingly call it the "Pier Buddy™" it provides you with Hand's Free